Salla reports provide a baseline profit based on product costs and discounts only. This calculator completes the picture by deducting ads, packaging, and actual shipping to reveal your real net profit.
When the customer pays for shipping, courier costs do not reduce your product profit.
Counts product cost, discounts, and payment fees only (deducts shipping even if customer paid)
Complete picture factoring in ads, packaging, net shipping, and return friction
SAR disappears from each order without appearing in standard reports
Minimum retail selling price to cover all marketing and operational costs at 0.00 SAR profit.
Where does every single Riyal go until your net profit remains?
Ribh links your Salla store and ad accounts across Meta, TikTok, and Snapchat to calculate your true net profit in real time for every order and SKU automatically.
Built-in analytics in e-commerce platforms like Salla use a simplified gross margin equation: (Selling Price - Product Cost - Payment Fees - Discount). While useful as a starting point, this ignores the single largest operational cash drain for modern merchants: paid acquisition spend.
1. Customer Acquisition Cost (CAC per Order): TikTok, Meta, and Snapchat ads typically consume 25% to 45% of order value. 2. Packaging & Supplies: Boxes, custom tape, and packing labor cost 4 to 12 SAR per order. 3. Shipping Misattribution: Deducting courier fees as an expense even when the customer covered shipping at checkout. 4. Return Friction (RTO Losses): Returned parcels incur two-way shipping and unrecoverable fulfillment expenses with zero revenue collected.
The break-even price is the exact minimum selling price required to cover all fixed and variable order expenses (product cost, ads, packaging, gateway fees, and VAT) resulting in exactly 0.00 SAR net profit. Selling below this threshold guarantees a net cash loss on every shipment.
This calculator is ideal for pre-launch product pricing. However, in daily operations, ad CPMs fluctuate constantly, courier costs vary by payment method, and return rates shift. Ribh connects directly with Salla and advertising APIs to provide fully automated, halala-precise daily P&L rollups every morning.